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Ever Wonder What It’s Like To Be A Bodybuilding Competitor? Here’s Your All-Access Story

Posted by on Jan 29, 2015 in Life Advice, Misc., Motivation, Muscle It UP

Why would anyone in their right mind decide to prepare for a bodybuilding competition in which you get on a stage—minimally clothed and coated in spray tan—just to get judged on your body? For anyone that’s thinking about competing, or just wants a detailed look at the process, here’s how it all goes down.

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The Growth of Social Dieting — Should You Join A “Fitness Tribe” To Lose Weight?

Posted by on May 6, 2014 in Health It UP, Study, Tech

Looking to drop pounds? Attacking weight-loss with a GROUP can help DOUBLE your results — and make it SO MUCH more enjoyable and motivating, too.

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A Gym For Your Brain? UMiami Debuts BrainHQ — So That Your Noggin Can Lift Weights, Too [News]

Posted by on May 1, 2014 in Health It UP, Mental & Cognition

Don’t neglect one of the most important parts of the body — your brain. Challenging cognitive function is just as important as your quads, abs, or biceps. A new program from UMiami could be the perfect workout to boost your brainpower.

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Snapfit — Your Newest Source Of Fitness Motivation, Via Snapchat [News]

Posted by on May 1, 2014 in Apps, Gear It UP, Tech

Wish your workout buddy would send you more motivational pictures? Let Snapchat fill the void, with the first fitness brand to use their platform: Snapfit.

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Step Aside Mario Kart — Virtual Reality Treadmills Are The Newest In Fitness Gaming

Posted by on Apr 30, 2014 in Gear It UP, News, Tech

Has the gym of the future arrived? Virtual reality meets total body movement with the Virtuix Omni Treadmill — a full-blown immersive experience that makes you run, jump, crouch, and sprint as you explore 3D worlds.

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Rethinking Fitness: Your Fantasy Football League Could Boost Physical Activity Levels By 31% [News]

Posted by on Apr 28, 2014 in Health It UP, News, Study

New research suggests that the popularity of online fantasy sports leagues could be a new way to boost physical activity and the fitness of individuals.

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Barbell Denim: Jeans Designed With Athletes (And Their Quads) In Mind

Posted by on Apr 24, 2014 in Apparel + Swag, Gear It UP

Muscular quads? Love to squat? Can’t fit into ANY jeans? Barbell Denim felt the same way, so they redesigned a line of jeans to specifically fit those with an athletic build. FINALLY.

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Don’t Let The Word “Vegetable” Fool You; Especially Not In Häagen-Dazs’ New Tomato Ice Cream

Posted by on Apr 24, 2014 in Diet It UP, News, WTF?

Fat-free. Antioxidants. Electrolytes. Organic! Magical health words can make us THINK that we are making well-rounded choices. But you’re likely biting off more than you can chew — AND a few extra calories. The same holds for Häagen-Dazs’ new tomato ice cream.

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Is Wearable Fitness Tech Primed To Spark A Big Change In Healthcare? [News]

Posted by on Apr 23, 2014 in Fitness Trackers, Gear It UP, Health It UP, News

Out with the diamond bracelet or designer watch — in with the latest wearable fitness tech. New data shows that fitness fanatics aren’t the only ones using wearable tech; in fact, the market is dominated by the obese population. And that might lead to insurance covering your next fitness tracker.

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Food For Thought: Does A Food’s Texture (In Your Mouth) Impact How Many Calories We Eat?

Posted by on Apr 21, 2014 in Diet It UP, News, Nutrition Science, Study

The heated creamy vs. crunchy debate might hit more than just peanut butter. New research suggests that the way food feels in your mouth might impact the way you perceive calories and ultimately how MUCH you’re eating.

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